Those following Nixon noted that during this period, he seemed more relaxed and easygoing than in his past political career. Nixon promised to end the Vietnam War. "Forward Together" used by Hillary Clinton's campaign, on the side of her bus. Top editors give you the stories you want delivered right to your inbox each weekday. Real Leadership." Richard Nixon. Political slogans have a long history in the US, dating back at least to the 1840 election campaign for President William Henry Harrison. In his acceptance speech, Nixon offered hope to a country in chaos: "We extend the hand of friendship to all people. [39] With Johnson removed from the race, Nixon fell behind Democratic candidates Eugene McCarthy, Hubert Humphrey and Robert F. Kennedy in head-to-head match-ups. Nixon started the general election campaign with a double-digit lead over Humphrey, even in the face of a serious third-party challenge from candidate George Wallace. [75] He hired Roger Ailes, whom he had first encountered during an appearance on The Mike Douglas Show, to produce one hour television programs to advertise the campaign in strategic regions. Change was again the theme for the 1976 election, when Democrat Jimmy Carter took on Gerald Ford, who became president after the Watergate scandal forced Nixon's resignation. I'm For Nixon Slogan Campaign Pin - Richard Nixon Political Campaign Pin Button. Nixon doubted the prospect of a draft, stating that it would only be likely if "I make some rather serious mistake. Nixon, a relentless anti-Communist in the 1950s, a losing presidential candidate in 1960 and a man whom Lyndon B. Johnson had recently dismissed as a "chronic campaigner," had reemerged as a. Al Smith, "Happy Days Are Here Again" 1932 slogan by Democratic presidential candidate, "We are turning the corner" 1932 campaign slogan in the depths of the, "Let's Get Another Deck" 1936 U.S. presidential campaign slogan of Alfred M. Landon, using a, "Let's Make It a Landon-Slide" 1936 U.S. presidential campaign slogan of Alfred M. Landon, "Life, Liberty, and Landon" 1936 U.S. presidential campaign slogan of Alfred M. Landon, "Remember Hoover!" "Rum, Romanism and Rebellion" Republican attack because of supposed Democratic support for consuming alcoholic beverages, "Burn this letter!" Nixon won his first term only narrowly. Copyright 2023. Reagan pitched himself as the candidate to drag America out of its economic malaise under Carter. , "The Union now and forever" Stephen A. Douglas, "Union, liberty, peace" Abraham Lincoln, "For Union and Constitution" Abraham Lincoln (Also "The Union and the Constitution"), "An honorable, permanent and happy peace." "[45], On the last day of April, Rockefeller announced that he would campaign for the presidency, despite his previous statement to the contrary. ", "Jeb can fix it," and "All in for Jeb" used by, "Defeat the Washington Machine. "People Fighting Back", and "We'll fight back" , "Live Free" Gary Johnson campaign slogan, "A Green New Deal for America" Official slogan of the, "Courageous Conservatives" and "Reigniting the Promise of America" used by, "Kasich For America" or "Kasich For US" used by, "Jeb! This left Nixon nearly unopposed for the upcoming primaries, narrowing his opponents to Nelson Rockefeller and Ronald Reagan, neither of whom had announced their candidacies. "[27] At this time, reports suggested that Nixon would formally announce his bid in February. [101] In response, Nixon had employed operative Anna Chennault to tell the South Vietnamese that they could receive a better deal under Nixon. Woodrow Wilson 1916 U.S. presidential campaign slogan, "War in Europe Peace in America God Bless Wilson" Woodrow Wilson 1916 U.S. presidential campaign slogan, "America First" 1920 US presidential campaign theme of, "Keep Cool and Keep Coolidge" The 1924 presidential campaign slogan of, "Who but Hoover?" 4 Copy quote. Eisenhower's campaign was revolutionary, as it was the first to focus on pitching the candidate thorough TV ads. Here, Business Insider surveys some of the winning slogans of the last 60 years, from Dwight E. Eisenhower's "I Like Ike," to the Barack Obama's "Change You can Believe In. With the advent of mass communications after World War II, slogans became a vital way of distinguishing candidates jostling for attention on the airwaves. The presidential hopeful then tapped Maryland's governor Spiro Agnew as his running mate. [60], On July 1, Nixon received the endorsement of Senator John G. Tower of Texas, handing him at least 40 delegates. A possible scenario surfaced where Nixon's southern delegates would drop their support to back the more conservative Reagan. [55] As he edged closer to the nomination, discussions about his running mate arose. ", It was back to the future for Donald Trump when he dusted off a slogan used not just by Reagan, but also by the anti-immigration Populist Warren G Harding in 1920: "Make America Great Again.". Richard Nixon's presidential defeat in 1960 and gubernatorial defeat in 1962 gave him the reputation of a loser. Following nomination, Nixon held his hands in the air with his trademark "V" sign of victory, delivering an acceptance speech written over the preceding weeks. Richard M. Nixon. [53], In early June, Nixon continued to be regarded as the favorite to win the nomination, but observers noted that he had not yet locked up the nomination. [64] President Eisenhower endorsed Nixon in mid-July, breaking his tradition of waiting until after the primary, due to the election's importance. It was going to be a Republican year anyway, with Vietnam and urban unrest dominating political debate, but Johnson's attack helped make it Nixon's year as well. Nixon's the One! [5] At the end of Eisenhower's second term in 1960, Nixon ran unopposed for the Republican nomination, which he received. What was George Washington campaign slogans? However perhaps more famous is Frank Sinatra's special version of his song "High Hopes", which he recorded for the candidate with the new lyrics. He painted his opponent, Democrat George McGovern, as a threat to American values. And he is the man who, after the greatest campaign in history, will be Mr. PresidentBarry Goldwater." The results were very close, and not until early the following morning could news organizations call the election. The campaign was memorable for an unprecedented series of four televised debates between the two candidates. Dtente bore fruit with the signing of the Strategic Arms Limitation Treaty and a summit in Moscow. [40] At the end of April, Nixon called for a moratorium on criticism of the Johnson policy in Vietnam as negotiations were underway: "The one man who can do anything about peace is Lyndon Johnson, and I'm not going to do anything to undercut him. But Reagan had never held public office and had to run for governor of California before he could be a credible presidential candidate. In the first presidential election since the end of World War II, incumbent Harry S. Truman, a Democrat, was widely expected to lose. "[78] He then traveled to Michigan, Ohio and Pennsylvania before returning to New York, meeting with Governor Rockefeller. And, learning from the social media savvy of Obama's campaign, the slogan is reduced to "MAGA," for use as a social media hashtag by the president and his supporters. [10] In March he gained the support of the 1964 Republican nominee, Senator Barry Goldwater of Arizona. [63] Nixon publicly announced his opposition to the military draft, proposing to replace the current system with a volunteer army encouraged with higher pay. his supporters chanted as he swept to victory in a movement built on a message of youth, inclusion and optimism. He pledged to end the war in Vietnam, but would not go into detail, drawing some criticism. to make changes to the election system. Observers noted that this move potentially hurt Nixon by straying from his reputation "as a foreign policy expert". Reagan moved to make the nomination unanimous. To the Soviet people. 1) He believes in creating even greater opportunities for the individual in a free enterprise system. To the Chinese people. Democrat John F. Kennedy is 1960 opted for the aspirational "A Time for Greatness" slogan in his winning 1960 bid for the presidency. They advised him to soften his stance on the war, and encouraged him to shift his focus from foreign affairs to domestic policy to avoid the divisive war issue. At the Republican Party convention, Nixon won the nomination on the first ballot. [62] At this time, Nixon decided with a group of legislators that "crime and disorder" would be presented as the number one issue in the nation. [99][100], At the beginning of November, President Johnson announced that a bombing had been halted in Vietnam; observers noted that the development significantly helped Humphrey, although Nixon had endorsed such talks. When the election ended, the winner was Nixon, who had promised to calm down the heated passions Nixon. His hard work paid off. "A Leader, for a Change," promised Carter, pitching himself as a reformer, untainted by scandal. Four years later Bush successfully campaigned for a second term. [90], In early October commentators weighed Nixon's advantage, arguing that his placing of blame for the Vietnam War strictly on the Johnson administration, avoiding discussion of war with the excuse that he did not want to disrupt the peace talks in Paris, was shrewd and exploited his campaigning advantage, but was "deceptive". Not right. And Nixon's decision to bomb North Vietnam and mine Haiphong Harbor to stop a Communist offensive proved highly popular. Washington, D.C [1] Slogan. PapasGoodOleDays. From the back of the "Nixon Victory Special" car, he attacked Vice President Humphrey as well as the Secretary of Agriculture and Attorney General of the Johnson cabinet, over farmers' debt and rising crime. Nixon won most of the West and mid-West, but lost Texas and parts of the Northeast to Humphrey and lost the deep South to Wallace. 1726 Pennsylvania Ave., NW. "I like Ike," is one of the most celebrated political slogans in US history. Nonetheless, Nixon staffers believed that if such a scenario occurred, liberal Rockefeller delegates in the Northeast would support Nixon to prevent a Reagan nomination. When Henry Kissinger announced shortly before the election that he had resolved most major negotiating issues with North Vietnam and that therefore "Peace is at hand," it was only icing on the cake. They analyzed video of Nixon, determining that he was at his best when speaking spontaneously. Americans did, re-electing him by a landslide as America enjoyed a post-war economic boom, despite growing Cold War tensions. On November 5, it was a three-way race between Nixon, Humphrey, and Wallace. However, Johnson withdrew from the race before the primary, meanwhile Governor Reagan's name was on the ballot in Wisconsin, but he did not campaign in the state and was still not a declared candidate. In his speech, he remarked: Tonight I do not promise the millennium in the morning. Economic power is not the same as strength of national character. [111][112], While overseeing an initial escalation of American involvement in the Vietnam War, he subsequently ended U.S. involvement in 1973, and eliminated the draft. Democrat John F. Kennedy is 1960 opted for the aspirational "A Time for Greatness" slogan in his winning 1960 bid for the presidency. In fact, he defeated Humphrey by a margin of less than 1 percent of the vote. Among other things, he initiated wars on cancer and drugs, imposed wage and price controls, enforced desegregation of Southern schools and established the Environmental Protection Agency. There are also other phrases that are not strictly campaign slogans, but describe a policy or set of programs proposed . "[41] He also began to discuss economics more frequently, announcing plans to cut spending while criticizing the Democrats' policy of raising taxes. his supporters chanted as he swept to victory in a movement built on a message of youth, inclusion and optimism. In office, he traveled the world on "goodwill tours", promoting pro-American policies; he was re-elected with Eisenhower in 1956. Goldwater, Senator Strom Thurmond, and other mainstays of the Republican right-wing lined up behind Nixon. Winning a close election on November 5, 1968, Nixon and Agnew were inaugurated as the 37th president of the United States and 39th vice president of the United States, respectively, on January 20, 1969. Thanks in part to an ill-timed blast from President Lyndon Johnson, who called Nixon a "chronic campaigner," the presidential hopeful found himself the center of attention right before an election in which Republicans made tremendous gains. Find your thing. Cleveland supporters' attack on Blaine's supposed corruption, quoting a line from. [38] Nixon won the primary with 80%, followed by Reagan with 11% and Stassen with 6%. "[24] Making appearances at fundraisers in his adopted home state of New York, Nixon helped to raise $300,000 for the re-election campaign of Senator Jacob K. Javits. Even observers speculated as to the President's possible favoring Nixon to Humphrey. Nixon was the first vice president since Martin Van Buren in 1836 to be elected president without first having succeeded to that office through the death of his predecessor, and the first non-incumbent vice president to be elected president. A Harris poll showed that he trailed the president 43% to 48%. ", But it was the unofficial slogan, initially first used by Clinton's advisers, that caught the imagination: "It's the economy, stupid.". A series of advertisements featuring question and answer sessions with Nixon and friends of campaign staffers were filmed in New York. [84], Before his visit, he called upon Senator Edward Brooke of Massachusetts, the highest ranking African American in U.S. government, to campaign with him on trips to Illinois and California. Republican Ronald Reagan's slogan from his winning 1980 presidential campaign may seem familiar: "Let's Make America Great Again. Unleash the American Dream." One of the more humorous, unofficial, historic campaign slogans was "They Can't Lick Our Dick," which was used on at least four different campaign buttons for Richard Nixon. To all the people of the world. At the Chicago convention, antiwar forces were defeated by Johnson loyalists, who gave the nomination to Vice President Hubert Horatio Humphrey. "[88] By month's end, many in the Nixon campaign believed his election was guaranteed, beginning to prepare for the transition period, despite Nixon's warning that "the one thing that can beat us now is overconfidence. [56] Reports suggested that the assassination all but assured his nomination. However his pledge at the 1988 Republican convention "Read my lips, no new taxes," came back to haunt him, with Democrat Bill Clinton hammering him about the broken pledge during the 1992 election. By clicking Sign up, you agree to receive marketing emails from Insider . Our country may be rich in goods, but we are poor in spirit. "Experience Counts" - Richard Nixon slogan boasting the experience of the Nixon Lodge ticket. While campaigning on a whistle stop tour of the country, a supporter yelled "Give em' hell, Harry!" Outside the convention hall, Chicago police clashed with demonstrators, igniting riots. Political slogans are often derided but if you want to be President of the United States, you'd better have a good one. Wallace came to national prominence early in the 1960s as a staunch segregationist and broadened his appeal to the Right by lashing out at antiwar demonstrators. Nixon edged Humphrey in the popular vote by a margin of 43.42% to 42.72%, with Wallace gaining 13.53%. ", Four years later Obama pledged to build on the progress of his first term under another one-word slogan: "Forward. Humphrey labeled this charge as "irresponsible", causing Nixon to counter that Humphrey "doesn't know what's going on". Amid the Vietnam War, riots on the streets, and the counterculture, Richard Nixon appealed to the fears of what he termed the "Silent Majority," disturbed by the changes sweeping America. The team organized a question and answer session with seven members of the New Hampshire Republican Party, taping Nixon's responses for editing and use in advertisements. [61] With his nomination all but assured, Nixon's ad team began preparing for the general election. WASHINGTON, Nov. 27 (AP) -- The theme of President-elect Richard M. Nixon's inauguration is being changed from "Bring Us Together" -- the slogan he adopted after seeing it on a sign at a campaign . He asked the attendees not to discuss the meeting with anyone, but to spread subtle hints that he would run for president. [33] The Nixon campaign countered this claim stating that Romney's withdrawal was a "TKO"[33] at the hands of Nixon. George HW Bush successfully campaigned to keep the Republicans in the White House in 1988, with the slogan of a "Kinder, Gentler Nation," promising to soften the hard edges of Reagan's conservatism. "Tell the Truth!" The largest came when he addressed the issue of crime, proclaiming that "there cannot be order in a free society without progress, and there cannot be progress without order. Analysts saw the Democrat's split, along with lacking "law and order" at the convention, positioning Nixon well. [58] The endorsement of Nixon by Senator Mark Hatfield of Oregon raised speculation that he might be chosen. A Better Man. Source However LBJ's popularity collapsed as America became further mired in the Vietnam War, and the slogan was turned against him. All rights reserved.For reprint rights. or "The Better Man for a Better America" , "Prosperity and Progress" alternative slogan of the, "A Safer World and a More Hopeful America" , "Lighting the fires of Liberty, one heart at a time" used by. The Democrats nevertheless maintained control of the House and Senate, making Nixon the first President elected without his party winning either house of Congress since the nineteenth century. Nixon won nine of the thirteen state primaries held that season, although due to the population of his state, Governor Reagan won the popular vote while carrying only California. Millions of unique designs by independent artists. Here, Business Insider looks at the slogans of every winning campaign since World War II, and asks what makes them successful. And we work toward the goal of an open world, open sky, open cities, open hearts, open minds. "[7] In September, the New York Post published an article claiming that campaign donors were buying influence with Nixon by providing him with a secret cash fund for his personal expenses. Advertisement. [46] Immediately following his entrance, he defeated Nixon in the Massachusetts primary 30% to 26%. Forward." Back to home page Return to top. [65] By July's end, reports circulated that Nixon had 691 probable delegates for the convention, placing him over the 667 delegate threshold; Rockefeller, however, disputed these numbers. But I do promise action. Answering the nation's need, Carter's slogan was "A Leader, For A Change."Nine other Democrats were seeking the nomination in 1976, most of them better known than Carter. It looked like the end of conservatism, the triumph of liberalism. ", But it was the unofficial slogan, initially first used by Clinton's advisers, that caught the imagination: "It's the economy, stupid.". The 1968 presidential campaign of Richard Nixon, the 36th Vice President of the United States, began when Nixon, the Republican nominee of 1960, formally announced his candidacy following a year's preparation and five years' political reorganization following defeats in . [34] Nixon easily won the New Hampshire primary on March 12, pulling in 80% of the vote with a write-in campaign, while Rockefeller received 11%. Kennedy brother-in-law Sargent Shriver, an architect of John F. Kennedy's Peace Corps and Lyndon B. Johnson's War on Poverty, replaced Eagleton, but the damage was already done. [85], In mid-September, Nixon's running mate Spiro Agnew went on the offensive against Humphrey; he referred to the Vice President as being "soft on Communism", along with softness on inflation, and "law and order," comparing him to former British Prime Minister Neville Chamberlain. Richard Nixon 1968 Button US Presidential Candidate Collectibles, Richard M. Nixon 1969-74 Term in Office US President & First Lady Collectibles, Presidential Campaign: Richard Nixon 1968. The White House initially learned of the Nixon machinations via a New York business contact and confirmed them via eavesdropping on the South Vietnamese embassy in Washington and South Vietnamese President Thieus office in Saigon. About the campaign for governor of California ran by future President Richard M. Nixon, his loss and famous words. [18] The next week, five staff members were fired after private investigators determined that information had been leaked to the campaigns of potential primary rivals Governors Rockefeller and Reagan. Agnew was relatively unknown nationally, and was selected due to his purported appeal to African Americans,[72] and work for the Nixon campaign after an embarrassing experience as the head of the Draft Rockefeller movement. "Advance Liberty" used by Arvin Vohra's campaign, "For an Ecosocialist Green New Deal" used by Howie Hawkins' campaign, This page was last edited on 22 February 2023, at 10:43. Richard Nixon: Campaigns and Elections Although it was a close race with respect to the popular vote, Nixon won the electoral college by a 3 to 2 margin By Ken Hughes The Election of 1968: Richard Nixon's presidential defeat in 1960 and gubernatorial defeat in 1962 gave him the reputation of a loser. South Vietnam complied just days before Americans went to the polls and made Nixon their President. [55] After the assassination of Robert F. Kennedy, like the other candidates, Nixon took a break from campaigning. "Nixon Now" - Richard M. Nixon, 1972 (also, "Nixon Now, More than Ever") "Come home, America" - George McGovern , 1972 [18] "Acid, Amnesty, and Abortion for All" - 1972 anti-Democratic Party slogan, from a statement made to reporter Bob Novak by Missouri Senator Thomas F. Eagleton (as related in Novak's 2007 memoir, Prince of Darkness ) [47] New Harris polls found that Rockefeller fared better against Democratic candidates than Nixon,[48] but the outlook started to appear better for Nixon after he won the Indiana primary over Rockefeller. He did not connect crime to racial rioting, drawing praise from Civil Rights leaders. 2 minutes. [23] Romney officially announced his candidacy in November, prompting Nixon to step up his efforts. He was born in a small town in Southern California and . One commentator examined that he was not "the drawn, tired figure who debated Jack Kennedy or the angry politician who conceded his California [gubernatorial] defeat with such ill grace. I know how it feels to lose a close one. But Most VPs Have To", "Election News Broadcast to 'Times' Readers", "Nixon Plans to Change Residence to New York", "Goldwater says he favors Nixon as candidate in '68", "Lack of Permanent Campaign Manager To Handicap Nixon", "Poll Shows LBJ Favorite in 1968 Presidential Race", "Why So Many Americans Dislike Richard Nixon", "Nixon's Strong Showing May Force Rocky Move", "Republicans Speculate On Draft of Rockefeller", "Wisconsin Voters To Log Reaction To LBJ Move", "McCarthy, Nixon win handily in Wisconsin", "When a Candidate Conspired with a Foreign Power to Win an Election", "Editor's Quizzing of Nixon Could Set Useful Pattern", "Reagan Challenge To Nixon Looms In Oregon Primary", "Nixon's Defeat Implied in Talk by Rockefeller", "Nixon Refuses Collision Demanded By Rocky", "Scheme Weighed For Nixon-Lindsay Ticket", "What Nixon, Rockefeller Have Said on the Issues", "Nixon apparently has enough strength to get nomination", "Two Stubborn, Honest Men Held The Pass For Nixon", "Nixon Looks Formidable in Attack on Democrats", "The Loser Who Won: Richard Milhous Nixon", "Did Nixon Commit Treason in 1968? [103][105] Overall, Nixon spent $6,270,000 on television advertising, most of which was judged to have only reinforced supporters.[106]. and "Change." When in 1966 Australian premier Harold Holt declared that Australia would be "all the way with LBJ" in Vietnam, he was derided as an an American lackey. [94] It was also argued that Nixon opposition to debating was due to his experience during the 1960 encounter with John F. Kennedy, which many cited as a factor in his defeat. In 1968, however, as TV news depicted grim images of war and violence, this slogan assured voters that they could turn to Nixon as a capable and trustworthy leader. ", Donald Trump then a brash Manhattan businessman at the start of his career would 36 years later knock one word off the slogan to arrive at 2016's "Make America Great Again.". The candidate took on the protesters first-hand, and delivered his "forgotten American"[88] speech, declaring that election day would be "a day of protest for the forgotten American",[88] a group that included those that "obey the law, pay their taxes, go to church, send their children to school, love their country and demand new leadership. The same analysis applied to the general campaign, as commentators noted that Nixon would stand to the right of the still undecided Democratic nominee but would fall to the left of American Independent Party candidate George Wallace. [77] Starting the ground campaign tour, during his first stop in Springfield, Illinois, he discussed the importance of unity, stating that "America [now] needs to be united more than any time since Lincoln. And a new policy for peace abroad, a new policy for peace and progress and justice at home. [19] The news did not stall the progression of the campaign, and soon Nixon, Mudge, Rose, Guthrie & Alexander member Leonard Garment assembled an advertising team that included CBS Television president Frank Shakespeare. I don't promise that we can eradicate poverty and end discrimination in the space of four or even eight years. However, the void also caused problems for Nixon; Time argued that the prospect of soundly defeating second-tier candidates (such as former Governor Harold Stassen of Minnesota) in the primaries would not "electrify the voters". A Madison Avenue advertising executive persuaded Eisenhower to abandon lengthy campaign speeches for a punchy 30-second campaign ad on primetime. Cleveland campaign attack on Blaine's alleged corruption in office. [3], Nixon was elected to the United States House of Representatives in 1946, representing California's 12th congressional district from 1947 until his election to the Senate in 1950. It was used by former Allied Supreme Commander Dwight D. Eisenhower nicknamed "Ike" in his successful 1952 presidential campaign. But before that, he was a representative and senator from California who went on to become the Vice President of the US from 1953 to 1961.. Nixon won the election. [22], In October, political experts predicted that Nixon would gain delegates in the important states of New Hampshire, Wisconsin and Nebraska during the primary season, scheduled to begin in March 1968. Access your favorite topics in a personalized feed while you're on the go. Nixon's victory came with a margin of less than three percent in California, Illinois, and Ohio; had Humphrey carried those three, Nixon would have lost the election. Richard Milhous Nixon (January 9, 1913 - April 22, 1994) was the 37th president of the United States, serving from 1969 to 1974.A member of the Republican Party, he previously served as a representative and senator from California and was the 36th vice president from 1953 to 1961 under President Dwight D. Eisenhower.His five years in the White House saw reduction of U.S. involvement in the . Important, Plausible, Important Things. However LBJ's popularity collapsed as America became further mired in the Vietnam War, and the slogan was turned against him. "Change We Need." and "Change." - 2008 U.S. presidential campaign slogan of Barack Obama during the general election. For Nixon, it was the best year of his political life. Remember his campaign slogan: "Nixon's the one!" In the 1968 election campaign, Nixon's opponents - or maybe it was Rolling Stone magazine . "Change We Can Believe In," was Barack Obama's slogan when he successfully campaigned to become America's first black president in 2008. He then won a sweeping victory of his own in the 1964 presidential election with the slogan "All the Way With LBJ," pledging to continue Kennedy's legacy. "Stick it to the man by voting for a woman"- used by, "Feel the Bern" a common but unofficial slogan used by supporters of, "Make America Sane Again" common but unofficial slogan in support of, "Taking over the government to leave everyone alone" used by, "It's never too late to do the right thing" used by, "Restore The Soul of The Nation" used by, "Our best days still lie ahead" used by, "A new generation of leadership" used by, "Not left. Most observers agree that if Nixon had simply "retired" from politics after 1960, the Republicans would have gladly given him a 2nd try for the Presidency 4 years later. [20], By mid-September 1967, the Nixon campaign had organized headquarters in four states deemed critical to the Republican primaries. It was July 24th, 1959 when the then Vice President Richard Nixon visited the American national exhibition in Moscow. In an environment teeming with anger, violence, and hostility, Richard Nixon, Hubert Humphrey and George Wallace each sought the attention of American voters and the right to lead the United States into an unknown future. Riding high on an America's economic boom during his first four years in the White House, Reagan won a second term in 1984 under the slogan "It's Morning Again in America" broadcast into American households in an iconic campaign ad.
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