raising cane's marketing strategy

Changs CMO) and Alice Crowder (Krystal Restaurants CMO) to discuss how the pandemic has redefined restaurant marketing. Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. The various Support Departments or Functions are led by best-in-class experts. Ohio Metropolitan Area Leading customer engagement strategy for JP Morgan Chase Consumer Bank by creating an omnichannel Chevy Chase surprises drive-thru customers at Raising Cane's in Charleston S.C..Distance between How can you stand out? Winsight is a leading B2B information services company focused on the food and beverage industry, providing insight and market intelligence to business leaders in every channel consumers buy food and beverage convenience stores, grocery retailing, restaurants and noncommercial foodservice through media, events, data products, advisory services, and trade shows. in the application process, EOE including Disability/Protected Veterans. Step 2: Map Segments In an exclusive interview with Mashed, Graves revealed Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. WebRaising Cane's Main Industry Restaurants, Hospitality Website www.raisingcanes.com Contact Information Headquarters 100 North Ste 802, Baton Rouge, Louisiana, 70802, United States (225) 383-7400 Raising Cane's Profile and History Raising Cane's USA, LLC operates a chain of restaurants in the United States. Founded by Todd Graves in 1996, RAISING CANES CHICKEN FINGERS has more than 530 restaurants in 28 states, Bahrain, Kuwait, Saudi Arabia and the United Arab Emirates with multiple new restaurants under construction. The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. WebAt Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). She will be responsible for Raising Canes advertising, public relations, brand strategy and overall marketing. The company was founded in 1996 and is based in Baton Rouge, Louisiana. Communication, connection, and care when it counts. Be the first to receive the latest Brand Ambassador Retail Full-Time Jobs in the US. Weve worked on it since the beginning of the year.. Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! Simler most recently was a senior account director for the Propaganda Inc. advertising agency in St. Louis. The Regional Leader of Marketing (RLM) will lead the development and execution of Restaurant, DMA & Regional level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. With alignment from Department / Function leaders, the Business Unit Leaders will determine & direct the day to day priorities of Business Unit Crewmembers. Sign In Marketing Strategy Cont. *Candidates must live in or relocate to market*. Raising Canes recently launched its biggest marketing campaign in its history, starring what the chicken-finger chain says is its biggest asset: The three-month One Crew. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The RLM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Lead Regional Area Leader of Marketing team and reinforce Business Unit routines, Tertiary Responsibility Support Function, Recruit, hire and train exceptional Area Leaders of Marketing and Restaurant Marketing Coordinators, Influence function support resources and priorities, Expert knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), *Ability to Travel 50-70%; within designated area *, Bachelors Degree Required Marketing & Communications degree preferred, 8+ years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact. Raising Canes Co-CEO and Chief Operating Officer, AJ Kumaran, immediately began speaking directly to Crew through short video messages highlighting their contributions, their resilience, and the companys commitment to continued growth. Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The ALM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Uses aligned to ROI methodologies to measure the effectiveness of marketing plans and recommend adjustments as needed, Participate in ongoing training of new and existing marketing programs and philosophies, Identify support needs for the Restaurants to inform RSO projects, priorities and resources, Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! The Area Leader of Marketing (ALM) will lead the development and execution of Restaurant & DMA level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. Here's a list of some of the top trending technologies and APIs used by Raising Cane's. You have reached your maximum number of active job alerts. This job is no longer accepting applications. WebAt Raising Canes, we support our Restaurants with both Business Unit & RSO support. Raising Canes, the chicken-finger giant with roughly 550 locations in 30 states, as one of the haves. The geographic- states that contain Raising Cane's restaurants. Restaurants will always be the center of our business. Find out what skills and jobs are in high demand. Raising Canes, the wildly popular fast-casual restaurant brand known for its ONE LOVE chicken finger meals, built its vibrant culture on service. Restaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. This role is primarily responsible for driving the internal communications strategy and site development for the companys internal communications mobile app. A playful splash of syrup. The various Support Departments or Functions are led by best-in-class experts. WebRaising Cane's Chicken Fingers is hiring a Field Marketing Manager, with an estimated salary of $80,000 - $150,000. Secondary Responsibility Provide Leadership and Coaching to Business Unit Team, Identifies current needs and/or gaps and directs Business Unit Team support to achieve desired results, Directs Area Marketing support in developing and altering plans to most effectively utilize media, sponsorships and active community involvement, Directs Training support to support underperforming Restaurants, certify training Restaurants, facilitate rollouts and assess effectiveness of current training programs, Directs Recruiting support to assess needs, build recruitment strategies and allocate resources to attract and onboard all levels of Restaurant Crewmembers, Conducts regular business reviews in conjunction with the Area Business Unit Team, Tertiary Responsibility Collaborates with RSO and Functional Crewmembers to Support Restaurants, Collaborates with Functional Leaders to screen and hire best-in-class Functional experts for the Area Business Unit Team, Collaborates with Functional Leaders in all personnel management of the Business Unit Teams: compensation, performance reviews, expense management and PTO review and approvals, Provide insight and feedback to RSO & Functional Crewmembers on the effectiveness and usefulness of all Restaurant programs, systems and tools, Recognizes when potential gaps in support, processes, and/or tools for the Restaurants exist and notify the appropriate parties for resolution, Leverages appropriate forums to ensure all RSO & Functional Crewmembers are aligned to the goals and objectives of the Area Business Unit Team, 5+ years experience in the restaurant industry with multi-unit leadership experience, Retail / Restaurant experience in Operations for multiple units, Microsoft Proficient: Word, Excel & Power Point, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), Strong work ethic and hands on approach, High level of attention to detail, analytical & decisive decision maker, Action & result oriented, strong commitment to quality & data-driven results, Ability to see the big picture and focus on unit level performance concurrently. As the Area Director of Restaurants, he or she is responsible to the Operations Department Strategic Direction: to deliver What We Do, Culture, Leadership & Financial Performance; leverages Restaurant Support; and is actively involved in our Communities. /sites/all/themes/penton_subtheme_nrn/images/logos/footer.png, 2023 Informa USA, Inc., All rights reserved, NRN editors talk about the NRAs recent report, what happens when children are banned from restaurants, and celebrity marketing, Duffys Sports Grill Mastered Gift Cards in a Flash, Examining new ways to collect restaurant guest data, It's time to Roll Up to Win at Tim Hortons with exciting new prizes, Subway opens new dual headquarters building in Miami, Menu Tracker: New items from Burger King, KFC, and Chipotle, San Diegos Trust Restaurant Group drives retention, innovation with culture of yes, Nations Restaurant News launches new CREATE Roadshow event series, Allowed HTML tags:


. At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). The RSO Support Department / Functional leader is responsible for the hiring, training, personnel management, development & functional routines for the Business Unit Crewmembers. Type Raising Canes in the search box. Raising Canes connected its team of frontline employees with 1LV Crew, a workforce communication platform developed in partnership with Firstup. It is a very fun place to work at and Ive honestly come across some very interesting and exciting people that Ive created a bond with. Every talented Crewmember in 100 North Ste 802, Baton Rouge, Louisiana, 70802, United States. The various Support Departments or Functions are led by best-in-class experts. Connect with us (https://applycorporate-raisingcanes.icims.com/connect) for general consideration. WebRestaurant chain Raising Canes Chicken Fingers is an international fast-food chain. We have only ONE LOVE - quality chicken finger meals! In this case, the all-day breakfast chain teamed up with shoe-maker Adidas on a limited-edition Waffle House shoe, in honor of the Masters golf tournament. With alignment from Department / Function leaders, the Business Unit Leaders will determine & direct the day to day priorities of Business Unit Crewmembers. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. 30 Raising Cane's Marketing Strategy jobs. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. ages 25 to 55. significant The chain currently has more than 52,000 employees and is planning to hire up to 8,000 more by the end of the year, he said. At Raising Canes, we support our Restaurants with both Business Unit & RSO support. Youll see the top families ranked by index. At Raising Canes, we support our Restaurants with both Business Unit & RSO support. WebYou can get a paycheck anywhere, but at Raising Canes, youll get career training, recognition and rewards. The latest from Restaurant Business, sent straight to your inbox. Read all about our exciting new platform enhancements. Restaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. The Area Leader of Marketing (ALM)will lead the development and execution of Restaurant & DMA level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! Communications Manager job title. The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. At Canes, Restaurant Marketing is executed through localized Caniac Do not sell my personal infoPrivacy PolicyContact UsRSS, Raising Canes enlists its workers as stars of its latest ad campaign. As part of the Communications team, the Communications Manager will also develop a wide variety of internal communications, weekly newsletters and documents, coordinate communications to the Restaurants and RSOs and help plan & coordinate Company events, as needed. The RSO Support Department / Functional leader is responsible for the hiring, training, personnel management, development & functional routines for the Business Unit Crewmembers. We have only ONE LOVE(r) - quality chicken finger meals! In her new role, she will head the Raising Canes marketing team and Please say hi if youre there. Raising Cane's restaurants primarily offer chicken finger meals. These costs are part of The Tour360 22 X Waffle House golf shoes go on sale Thursday ($200 for womens sizes, $210 for mens). Read more, Upgrade to Premium to view the number of applicants for this Job, Upgrade to Premium to start a conversation with Raising Cane'S. ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Bachelors Degree Required (Marketing & Communications degree preferred) or relative experience in a field marketing role, 3-5 years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact, General knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), Ability to Travel 50-70%; within designated area, The 20 Most In-Demand Jobs in the US 2023, Competition for jobs has increased. The various Support Departments or Functions are led by best-in-class experts. LETTER OF TRANSMITTAL May 6, 2015 Jennifer Anderson, Vice President of Marketing Raising Canes 6800 Bishop Rd Plano, Texas 75024 Dear Ms. Anderson, The 70-unit Raising Canes Chicken Fingers said it has appointed Jennifer Simler to the new post of marketing director. The Regional Leader of Marketing (RLM) will lead the development and execution of Restaurant, DMA & Regional level marketing plans that are aligned to brand standards and designed to achieve Business Unit goals. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. Earlier this year, Dominos Pizza launched a new TV ad that tries to directly recruit workers by showing how an entry-level gig there can pave the way to franchise ownership. WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. And on the soles? Realizing that its workforce was not only physically disconnected but virtually as well, spread out across 560 locations, Raising Canes looked for a solution to revolutionize awareness of whats happening in the restaurants and the connection between Crewmembers at all levels of the business. Raising Canes workers took cell phone photos to submit to the campaign. The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. Restaurants will always be the center of our business. BATON ROUGE La. At Canes, Restaurant Marketing is executed through localized Caniac WebStep 1: Rank Top Segments Go to the Analyze tab. The ALM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. Regional Marketing Director job title. Kumaran pushed for Crew to share even more to further the engagement and value of the platform. This role is primarily responsible for driving the internal communications strategy and site development for the companys internal communications mobile app. Our commitment & dedication to Restaurant support is a competitive WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. As we strive to achieve Raising Canes Vision, we leverage multiple partnerships to expand our global footprint while maintaining a local presence & identity through great teamwork! Would you wear Waffle House sneakers? Raising Cane's USA, LLC operates a chain of restaurants in the United States. Chipotle Mexican Grill is making another foray into the metaverse. Simler is a graduate of Northwest Missouri State University with a bachelors degree in journalism. Todd Graves and Craig Silvey launched Raising Cane's Chicken Fingers (commonly known as Raising Cane's) on August 26, 1996 in Baton Rouge, Louisiana, as a fast-food restaurant business specializing on chicken fingers. Search job openings, see if they fit - company salaries, reviews, and more posted by Raising Cane's employees. Currently, Raising Canes is charging their franchisees 5 percent of revenue in royalty fees, and an additional 4 percent of revenue in advertising fees. Maintains full responsibility for financial performance directly impacting area restaurant operations and is accountable to all aspects of the restaurant EBITDAR budget planning, management and performance. The Business Unit Leader will lead & direct the Business Unit Team. B03 #BackyardBliss comes in second at 1.6x. Fortunately, Todd Graves, co-founder of Raising Cane's, was happy to answer all of these questions. Have fun on your path to success it all begins here. ui online unemployment florida You will lead the overall strategy for Marketing Technology at DoorDash and help deploy millions of dollars of spend. Marketing Bites: Expect to see more chains promote their workplace culture. At Canes, Restaurant Marketing is executed through localized Caniac (Grass With WebRestaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. Want to receive job alerts for similar jobs? In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! The 70-unit Raising Canes Chicken Fingers said it has appointed Jennifer Simler to the new post of marketing director. Restaurants will always be the center of our business. Every talented Crewmember in our Restaurant Support Office (RSO) is integral to our success and a value to our rapidly growing company. Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! Get todays need-to-know restaurant industry intelligence. The RSO Support Department / Functional leader is responsible for the hiring, training, personnel management, development & functional routines for the Business Unit Crewmembers. Not ready to apply? Restaurants will always be the center of our business. We have only ONE LOVE - quality chicken finger meals! As we strive to achieve Raising Canes Vision, we leverage multiple partnerships to expand our global footprint while maintaining a local presence & identity through great teamwork! Waffle House is the latest entrant in the catalogue of ridiculous restaurant-fashion mash-ups. At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives Primary Responsibility Support Restaurants, Secondary Responsibility- Support Business Unit(s), Tertiary Responsibility Support Function, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, The ALM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Uses aligned to ROI methodologies to measure the effectiveness of marketing plans and recommend adjustments as needed, Participate in ongoing training of new and existing marketing programs and philosophies, Identify support needs for the Restaurants to inform RSO projects, priorities and resources, Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. We always are looking for great people to join in our journey, he said. Copyright 2023 Grabjobs Pte.Ltd. The Business Unit Leader will set priorities & goals for the Business Unit Team that are aligned to Company objectives & plans so there is a singular message and clarity in priorities for the entire Business Unit Team. At Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships with for profit organizations) and Active Community Involvement initiatives (paid & non-pad partnerships with non-profit organizations). WebRaising Canes is a brand that values high performance. Theres a bright yellow Waffle House logo on the heel. WebOverview: At Raising Cane's Chicken Fingers(r), our concept is focused and unique. company was founded by Founder Todd Graves in Baton Rouge, Louisiana. To find out more, read our privacy policy. Learn more about At Raising Consider the chains sales in 2016 were about $576 million with about 250 units. The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals.

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raising cane's marketing strategy